LES GENEVEZ (EDOX) Classic, 1990s

— Guilloché for a good eye —

A dial engraved with layer upon layer of guilloché, and fine decoration on the bezel. The way the face changes with the angle of the light quietly restates the values of the 18th and 19th-century dress watch. The central pattern, classical Roman indices and composed Breguet hands agree with each other completely.

— The beat of the Peseux 7001 —

Through the display case back you can follow the movement of the celebrated Peseux 7001. Long favoured by fine watch houses, it is the calibre that makes an ultra-slim case possible, and the resistance of the crown at every turn deepens the attachment that owning a mechanical watch tends to produce.

— Named for a home of watchmaking —

Known as a sister brand to EDOX, a house with a reputation for its own style and construction, and named after Les Genevez in the Swiss Jura — one of the birthplaces of watchmaking.

The size and the dress detailing bring a certain dignity to business and formal wear alike.