{"product_id":"エテルナ-クロノ-eterna-ref-154ftp-7-cal-valjoux-726","title":"ETERNA Eterna Chrono ref.154FTP-7 cal. Valjoux 726 \/ Grey Dial, 41mm","description":"\u003cp\u003eEterna: a maker that laid foundations for the Swiss watch industry.\u003c\/p\u003e\n\u003cp\u003eIn 1948 the distinguished Swiss house Eterna developed the world's first rotor system using five ball bearings in the rotor's pivot to reduce friction.\u003c\/p\u003e\n\u003cp\u003eIt became the standard of the Swiss watch industry, and the technology is still carried forward today.\u003c\/p\u003e\n\u003cp\u003eThe Eterna Chrono ref.154FTP-7.\u003c\/p\u003e\n\u003cp\u003eThree different registers set out on a grey dial.\u003c\/p\u003e\n\u003cp\u003eA burgundy bezel stands out, and its harmony with deep blue sub-dials raises the watch into something with real character.\u003c\/p\u003e\n\u003cp\u003eBeauty of form.\u003c\/p\u003e\n\u003cp\u003eA commanding 41mm barrel case.\u003c\/p\u003e\n\u003cp\u003eA shape recalling Omega's C-line gives off a confident presence, and after more than fifty years the lume remains firmly in place — good condition indeed.\u003c\/p\u003e\n\u003cp\u003eWhat beats inside is the Valjoux 726 chronograph movement.\u003c\/p\u003e\n\u003cp\u003eBorn as the last version of the Valjoux 72 family, it has established its value as a collector's item.\u003c\/p\u003e\n\u003cp\u003eIts accuracy is complete enough to keep for a lifetime.\u003c\/p\u003e\u003cp\u003eTo book a visit to the WatchTender Ginza store, please see watchtenderginza.com.\u003c\/p\u003e","brand":"ETERNA","offers":[{"title":"Default Title","offer_id":40311491100801,"sku":null,"price":528000.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/4313\/6385\/files\/IMG_20250613_165124.jpg?v=1749992787","url":"https:\/\/watchtenderjapan.com\/en\/products\/%e3%82%a8%e3%83%86%e3%83%ab%e3%83%8a-%e3%82%af%e3%83%ad%e3%83%8e-eterna-ref-154ftp-7-cal-valjoux-726","provider":"WatchTender","version":"1.0","type":"link"}